commercial manager

Belinda Brooks

why did you want to work for hmv?

I was drawn to the prospect of working for hmv’s new online implementation, getcloser.com. The idea of being part of a team, at the very beginnings of a development was extremely attractive to me.

what is your inspiration?

I have a few, but artists who tend to inspire me the most are those that write from the heart and promote positivity through their lyrics. People who can evoke emotions are those I love to listen to - Erykah Badhu and Jill Scott are my favourites for inspiration.

as you are new in joining hmv how have you learnt about your role, the vision and values?

I’ve learnt about my role through being very hands on and speaking to people throughout the business. The visions and values become more apparent each day through team involvement and communication.

what was the last purchase you made of music, games and film from hmv?

the last purchase was the Café Latino CD; it’s a salsa music compilation.

Belinda's story

my role is commercial manager for getcloser.com. I’m responsible for the monetisation of the site as well as putting commercial plans into place, and ensuring that the site is equipped to meet those plans. My role also involves financial forecasting and ensuring targets are set and met.

my day involves managing our online advertising agency, ensuring that we are on track with client proposals, as well as ensuring that the ideas we are proposing to clients are viable for the current functionality of the site. getcloser.com now has a commercial functionality plan, which is added to regularly, highlighting any ideas that could be included in future iterations.

a lot of my work currently involves research. It’s important to keep an eye on which potential clients are spending money at the moment, who’s had a good cash injection, an increase in budget and which companies would suit getcloser.com. A good part of my job is about seeking out and building strategic relationships. I also keep an eye on social networking sites such as Bebo, Facebook and Myspace; seeing what they’re offering to clients; what’s worked for them and most importantly what hasn’t!

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what do you love about working for hmv?

i enjoy working with my fellow colleagues in a great atmosphere.

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